As the holiday season approaches I wanted to provide a quick update with regard to an email members will be receiving from us that may cause some confusion. This email asks you to “confirm your subscription“. Let me explain.
As part of the Metric Junkie sign-up process you are required to provide a valid email address. This has been the case since its inception back in July of 2009. This email address is and has always been used as a way for us to communicate with you about news, updates, and special offers we provide our members.
We are using a new tool that will allow us to better communicate with you going forward. As part of the email migration process this tool requires that each user approve this change by clicking on a confirmation link included in the “confirm your subscription” email.
What has changed? Why the list?
In the past our process for contacting you relied on manual management of our active subscriber list.
In order to stream-line our process going forward we have enlisted the help of Aweber Communications to help us better manage our subscribers. Their world-class service will allow us to more effectively communicate with you, and will allow you to instantly, unsubscribe from future emails from us with a single mouse click on the “unsubscribe” link that will appear at the bottom of all future emails you receive from us.
What is Aweber Communications?
Aweber Communications is a service that helps companies manage large email lists. Companies retain control over their list and use the tools Aweber provides to communicate with their customers. So it is perfectly clear, your email address is still completely under our control and has not, nor will it ever be, sold.
The only difference is that instead of using Notepad to send out emails, we will be using Microsoft Word (for lack of a better analogy). So basically, Aweber provides us with a better overall user experience and the ability to provide you with a higher quality of service.
But I Didn’t Sign Up for a Mailing List?
Unfortunately there is no transparent way for us to migrate your existing email address (that you provided to us when you signed-up with Metric Junkie) to the new service without re-requesting that you opt-in. The term “mailing list” is unfortunate here as it traditionally has a negative connotation associated with it. In reality you are giving us permission to communicate with you the same way we always have been, just through this new channel.
We hope that this clarifies any confusion that may arise as a result of this migration and look forward to continuing to provide you with the top notch quality you have come to expect from us.
[...] Cancelled Dec.17, 2010 in We recently announced that we were migrating our email service to Aweber. Unfortunately, several issues have arisen that have forced us to abandon this strategy. As a [...]